Robyn Bolton

Five Trends of the Future Consumer

Last week I had the pleasure of attending Copenhagen Institute for Future Studies’ Summer University, “The Future Consumer and Marketplace.”  CIFS is an international, apolitical, and not-for-profit organization that is one of Scandinavia’s largest Future Studies think tanks. Founded in 1970 by Thorkil Kristensen, a former OECD Secretary-General and Danish Finance Minister…

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Whole Foods’ Misguided Play for Millennials

The news that Whole Foods will open a separate chain of stores designed to appeal to millennials stopped me mid-aisle. According to Whole Foods co-CEO Walter Robb, these future stores will feature “modern, streamlined design, innovative technology, and a curated selection” of lower-priced organic and natural foods.

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Circumstances for the Success of the Apple Watch

First, a confession. I am not a member of the Cult of Apple.

Yes, I own an iPhone and an iMac and use a MacBook Pro and, occasionally, an iPad. But I own them primarily for practical reasons – I needed a portable device (iPod then iPhone) to listen to my playlists, and my husband insisted

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Why Online Retailers Are Starting to Care About Your Feelings

In the latest wave of digital business models, e-tailers are seeking to satisfy not just functional needs but also the complex emotional and social "jobs to be done" that once made malls destinations.

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